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The Price of Green: Is It Worth It?
State and local rebates make solar, wind and geothermal systems more appealing.
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Ken Erdmann (pictured, right) of Utah-based Erdmann Electric typically installs about 12 to 14 PV panels that generate between 9kW and 11kW of power, along with a 6kW inverter.
November 23, 2009 | by Julie Jacobson

When it is all said and done with, how much do the tax advantages help? A lot. According to Keith Davis of Residential Technologies, an integrator in Charlotte, N.C., as much as 65 percent of the cost of a system in North Carolina can be covered through tax incentives and rebates. For a typical residential installation, Davis says the payback is seven to eight years. After eight years, a large system can produce positive cash for the homeowner, especially since utilities in the state are required to buy back power from solar customers at 15 cents per kilowatt hour (kWh).

Hans Stullken of One Way Electric says that, for a typical $70,000 residential solar panel installation, a homeowner in Arizona can receive as much as a $30,000 rebate from the local utilities based on usage and system size, a 25 percent state tax credit on the installation cost only (currently capped at $1,000 but that cap may be lifted), and as much as a $12,000 federal tax credit over a period of years. So if the state cap is lifted, a homeowner could pay, in the end, as little as $18,000 for a $70,000 system. In the meantime, they have drastically slashed their energy bill forever.

“The incentives are driving the market,” says Tim Henderson of One Way Electric. “Homeowners are realizing that the rebates are there to be taken. ROI, not wanting to be green, is the big driver right now.”

It doesn’t stop there. In the state of Arizona, there is no sales tax charged on the purchase of solar panels. That’s a savings of 5.6 percent. Also, according the Stullken, the full amount of money spent on solar panels is added to the appraisal of a home, but that amount is not considered when calculating property tax. So a $400,000 home that spends $70,000 on a PV installation is appraised at $470,000, but the property taxes are still based on $400,000.

How Much Can You Recoup?
As part of the American Recovery and Reinvestment Act of 2009 (ARRA) signed into law in February of 2009, $40 billion was allocated to energy-related programs, including tax credits, rebates and incentives for homeowners and builders to adopt alternative energy systems.

The new law provides a $1,500 tax credit for installing Energy Star windows, doors insulation and heating/cooling equipment through 2010 for existing homes and 2016 for new homes. In addition, homeowners can receive a 30 percent tax credit (with no limit) for installing solar panels, wind turbines and geothermal heat pumps. Moreover, builders can receive a $2,000 tax credit for constructing a home with energy-efficient materials.

Tax incentives and rebates come in many shapes and sizes from many different parties. The Database for State Incentives for Renewables and Efficiency (DSIRE) is an excellent resource for determining what you can recoup on solar and other green initiatives. http://www.dsireusa.org”>Visit http://www.dsireusa.org.



Julie Jacobson - Editor, Electronic House; Editor-at-large, CE Pro
Julie Jacobson is editor of Electronic House and editor-at-large for CE Pro magazine, the trade magazine for home technology. She co-founded parent company EH Publishing in 1994.



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Comment (1)
Posted by Stephen Hopkins  on  11/23/09  at  09:47 AM

My own limited personal experience has shown me that the higher-tech a solution is, or the less developed the technology is, the poorer the ROI.  My main supporting example is my most recent vehicle purchase.  I just bought a Saturn Vue Greenline, which uses a mild hybrid system (a really big alternator and some 36v batteries) that never runs purely electric.  While the gas mileage increase is was only 20% better than the equivalent non-hybrid 4-cylinder, the price premium was less than 10% and it should pay for itself in less than 2 years (and that’s with no tax break since it was purchased used).  I wasn’t actively shopping for hybrid cars, but I know the Prius, Insight, Civic, and other more technologically advanced (and more expensive) hybrids can’t turn that kind of ROI, and some with pure gasoline equivalents can’t even pay for hybrid option in the likely first-owner lifecycle of the vehicle. 

If any of this is mirrored in the green home industry, it looks like things like green appliances, energy star rated electronics, programmable thermostats, additional insulation, low-e windows, instant water heaters, and low-flow toilets will have a far more favorable ROI than more exotic endeavors like photoelectrics and exotic materials. 

The absolute best ROI for home efficiency?  HVAC tune-up (under $100 if no repairs are needed) and replacing compression-set weather-stripping.



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