The BDP-S350 (top) will be out this summer, the BDP-S550 (bottom) is coming this fall.
Sony is reinforcing the Blu-ray brand with two new players that will unleash all kinds of interactive goodies such as BonusView and BD-Live.
Both the BDP-S350 and the BDP-S550 support BonusView, which is a picture-in-picture feature that has been popping up on some of the newer Blu-ray movie titles. The BDP-S350 is BD-Live-ready, with an Ethernet port for firmware updates and access to web-based interactive content. The BSP-S550 will be BonusView- and BD-Live capable when it ships.
Each player also has an external port so that users can add local storage; the BDP-S550 comes with a 1GB storage device.
Other highlights include 1080/60p and 24p True Cinema output, 1080p upscaling via HDMI, 7.1 channel Dolby TrueHD and Dolby Digital Plus decoding and bit-stream output, and dts-HD High Resolution Audio and Master Audio bit-stream output. The BDP-S550 also adds in dts-HD High Resolution Audio and dts-HD Master Audio decoding as well as 7.1 channel analog audio output. Also expect support for a slew of video formats, as well as AVCHD discs encoded with x.v.Color (xvYCC) technology.
Both of the new models also feature fancy new slim designs—an easy add to your overcrowded A/V cabinet.
The BDP-S350 will be available this summer for $400. The BDP-S550 is coming in the fall for an extra $100.

Hey Fatebender: This is from the Sony announcement…
“The BDP-S550 adds dts-HD High Resolution Audio and dts-HD Master Audio decoding as well as 7.1 channel analog audio output.”
Hope that helps..
To be clear will the player internally decode Master Audio AND pass it via 7.1 analog?
Interesting to see what kind of bass management it has if any and what kind of upscaler for SD.
wow it almost upto the features of a 2 year old hd-dvd player…boy aren’t we consumers lucky we have no choices now…...
Will they boot as fast as the PS3, but offer IR remote control? If so, these are going to be dynamite units!
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Wow HD DVD features for twice the price.