Gadgets
SiriusXM Launches 2,000 Hours of On Demand Content
The new service will give subscribers access to content whenever they want it.
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August 07, 2012 by Rachel Cericola

One of the great things about satellite radio is being able to enjoy music or talk while driving across the state or the country, all without losing that signal. Of course, having less commercials is also a nice bonus. Still, SiriusXM wants to keep subscribers happy with something even more convenient: on-demand access.

The company just launched SiriusXM On Demand, which offers subscribers a catalog of over 2,000 hours of content through its online media player or via the iPhone, iPad or iPod touch.

Here comes the hook: It’s absolutely free—to existing subscribers, anyway. The lineup has more than 200 shows, including talk and entertainment, commercial-free music, comedy, and sports. It also includes selections from the company’s audio archives, including specials, series and other exclusives.

On-demand selections will vary, from Martha Stewart and Howard Stern to Mad Dog Unleashed and Tom Petty’s Buried Treasure. On Demand programming will be presented with minimal commercials on select shows, with music programming streamed commercial-free. SiriusXM says that the content will be updated daily and expanded on a regular basis.

“On Demand access to SiriusXM programming broadens the availability of our exclusive content, allowing subscribers to enjoy their favorite shows and try new shows on their own time so they never miss a minute of the programming they love,” said Bob Law, senior VP and GM of streaming services and products for SiriusXM. “SiriusXM produces great original content, and we are thrilled we can now make so much of it available on our listeners’ schedules through SiriusXM On Demand.”

Subscribers tapping into On Demand content via the Apple iPhone, iPad, and iPod touch will be able to store On Demand shows for a period of time for offline listening. SiriusXM also plans to make the service available to compatible Android devices in the near future.

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Rachel Cericola - Contributing Writer
Over the past 15 years, Rachel Cericola has covered entertainment, web and technology trends. Check her out at www.rachelcericola.com.

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