Runco Sticking with Plasmas, LCDs
Despite other manufacturers dropping from the market, high-end company says it's sticking around.
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May 01, 2009 by Jason Unger

High-performance display manufacturer Runco says it is reaffirming “its unyielding commitment” to high-end plasmas and LCDs, despite manufacturers who have recently dropped TV lines.

In the past few months, we’ve seen Pioneer drop completely out of the display business, while manufacturers like Vizio aren’t manufacturing plasmas at all.

“Unlike other brands that proved unsuccessful in providing flat panel solutions for dealers within the custom installation channel, Runco continues to provide LCDs and plasmas that are demonstrably superior to the ubiquitous big-brand panels,” says Matt Christensen, Runco’s manager of product marketing.

We’ve documented the evolution of TV technologies, from the fattest CRTs to super-slim OLEDs, but it’s tough to think that flat panels are going anywhere, anytime soon.

Despite talk of banning plasmas in Europe and California considering prohibiting retailers from selling non-energy efficient TVs, it seems more likely that sales of displays will slow because of the economy—not because of the technology.

So, if you’re looking to get a Runco display, check with your local dealer: they’ll still have them.

Of course, the alternative is to win one on The Price is Right.

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