New Netflix Rates Will Delay My Cord Cutting


Monthly fee goes from $10 to $16. Looks like Redbox is the big winner.

Jul. 13, 2011 — by .(JavaScript must be enabled to view this email address)

With Hulu Plus and Netflix, I was so close to cutting the cable cord. But now Netflix has gone and raised prices by 60%—from $9.99 per month to $15.98 per month – for unlimited streaming and one disk per month.

You can have one or the other – streaming or hard disk – for $7.99 per month.

Here’s how the email exchange went with my husband:

Him: [forwarding notice from Netflix] Netflix raising prices

Me: [expletive] What would you like to do? Just streaming? No hard disks? We always use Redbox anyway. Or just drop them altogether?

Him: Let’s just keep getting disks. We never really stream anyway.

Speak for yourself, mister. I happen to enjoy streaming Netflix to my iPad on a lazy Sunday morning or sleepless weekday night. So I guess that’s how Netflix plans to get away with the new pricing plan – pitting spouse against spouse.

And, by the way, that extra $6 per month coincides with the disappearance of Sony titles from the Netflix library.

Netflix rates have gone up and down, just as its favor among content providers. Ditto for Hulu Plus and no doubt other services that come and go.

So what is a prospective cable cord-cutter to do? Switch to satellite for two years for the “new customer” deal, and then switch back to cable after that. I won’t be cutting the cord any time soon.

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