3D, Connective TVs Set to Take Off in 2010

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Study says 3D TV shipments to jump from 200,000 in 2009 to 1.2 million in 2010.


Jan. 21, 2010 — by .(JavaScript must be enabled to view this email address)

This seems like a no-brainer, judging by what was on display at CES 2010, but DisplaySearch issued a report saying 3D TVs and connected TVs will explode in 2010.

DisplaySearch says 3D-ready TVs will grow from 200,000 units in 2009 to 1.2 million units in 2010. There will be 64 million 3D units by 2018, according to the report.

“We have passed the first hurdle,” says Paul Gray, DisplaySearch director of TV electronics research. “The critical Blu-ray 3D specification is written, but now comes the hard work of securing interoperability. Consumers will want reassurance that such things as 3D glasses will interoperate between brands.

“Retailers will also have the same demand to allow a thriving accessory market to develop. The next stage is less glamorous but vital to secure 3D’s long-term value. We have seen 3D crazes before, and sustained attention to detail is important to prevent disillusionment from starting.”

As for connected TVs, DisplaySearch predicts more than 70 million connected TVs will ship in 2012, up from 15 million in 2009.

“The Consumer Electronics Show (CES) demonstrated that Internet-connected TVs have finally come of age,” says Gray. “While in the past connected TV sets have seemed to be a solution in search of a problem, compelling new capabilities such as family video calling not only reinforce the TV’s central position in the home, but also represent a bold move to reclaim some of the tasks swallowed by the PC.”



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