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The days of calling Circuit City a defunct big-box “store” might be coming to an end.
Systemax, which purchased the Circuit City brand in May 2009 and relaunched the company online, is “contemplating a brick-and-mortar rebirth,” according to Dow Jones Newswires.
Systemax bought and revived CompUSA, one of many failed electronics retailers, and now plans to open stores in Houston, Chicago and other major markets after successfully testing stores in Florida. There currently are 34 CompUSA stores.
Could Circuit City follow the same plan?
“Recession hurts, but it also creates opportunities that would not have existed otherwise,” said Systemax Chief Executive Richard Leeds.
“We have a tremendous amount of excitement around our company now because of these acquisitions. We picked up two iconic retail brands for well under $50 million. That to me is the bargain of the century.”
So, this begs the question:
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Circuit City’s prices were always the highest of the big box stores. Their employees were unhelpful and rude at times. However, since the demise of CC and the other big box stores, Best Buy’s prices and attitude towards its customers has gone unchecked. The only time I will go in there any more is to check out a product before I buy it online. Their customer service is horrendous and I will never give them another dollar.
Maybe a new incarnation of a B&M Circuit City is just what the electronics retail sector needs. Besides, there are already plenty of abandoned buildings with Circuit City emblazoned on them. Makes move-in a lot cheaper.