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No ‘Avatar’ 3D Blu-ray in 2010
"Avatar" will get a bare-bones, movie-only release on DVD and Blu-ray on April 22.
Avatar on Blu-ray
“Avatar” will be released on DVD and Blu-ray on April 22. Fox says no 3D Blu-ray version will be released in 2010.
March 16, 2010 | by Stephen Hopkins

Apparently 3D stands for 3 dips, because that’s what it looks like it’s going to take to get “Avatar” on 3D Blu-ray.

According to the Los Angeles Times, “Avatar” will receive an initial bare-bones, movie-only release on DVD and Blu-ray on April 22.

The Los Angeles Times also cites “Fox sources” who say previous reports of a 3D version being released in 2010 are incorrect.

James Cameron, who postponed the making of “Avatar” in order for 3D technology to catch up, is waiting for the fledgling home 3D market to do the same before the 3D Blu-ray version will be released. A multi-disc set is planned for sometime in November 2010, says the Los Angeles Times.

In a small twist of irony, in order to coincide with Earth Day, the Smurfs-meet-Pocahontas eco-tale will be released on a Thursday instead of the traditional Tuesday release day.

Will the delay of the 3D Blu-ray version of “Avatar” stall 3D’s momentum? Will people actually drop more than $3,000 on a display/player/glasses knowing all they’ll be watching is “Monsters vs. Aliens” and “Cloudy With a Chance of Meatballs?”



Stephen Hopkins is chief technology editor for EH Publishing. He writes product reviews, features, and focuses heavily on 3D TV, iPhone and iPad apps, and digital content.



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Comments (2) Most recent displayed first.
Posted by Luis Montoya  on  03/17/10  at  11:26 AM

Why they not use the same technology as “CORALINE”, “Journey to the center of the hearth”, and other film allready released in 3D Bluray? why we need to upgrade to a differen TV? the most of actual 3D bluray looks great

Posted by Scion Racer  on  03/17/10  at  10:34 AM

As I stated in another article, Avatar was the only single piece of content that would cause me to consider purchasing another (3D) display.

ESPN3D won’t sway me, and neither will the PS3 demos I have seen so far.

I’m sure this will dissuade people like me from a getting another television, but new owners won’t really have a choice. The newer lines of TVs are all 3D Ready or will be 3D enabled out of the box.



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