April 07, 2008
| by Dennis P. Barker
Mitsubishi has announced its new multi-dimensional HDTVs for 2008, which, according to the company, will take sight and sound to new heights for consumers demanding only the best in quality and performance from their HDTVs. New 2008 product high-lights include thinner frame and brighter DLP models and ultra-thin LCD HDTVs with improved sound capabilities. As well, Mitsubishi also announced a new TV product category – Laser TV, which will be branded as LaserVue and become available in the 3rd quarter 2008.
According to Frank DeMartin, Vice President - Marketing, at Mitsubishi Digital Electronics America, “Because Mitsubishi has focused on large-format television for more than two decades, we have a unique understanding of our customers, wants, needs and expectations from their HDTVs. Our new 2008 HDTVs are a direct result of listening to our customers, and we have delivered multi-dimensional products that will take their viewing experience to a new level.”
New 1080p DLP HDTVs
Mitsubishi continues to lead the competition with the largest DLP HDTV available at 73-in. The new 2008 product line will include three new 73-in. 1080p DLP HDTV models along with 60-in. and 65-in. screen sizes – all featuring thinner frames, increased brightness and 3D-ready capability. These new models will also leverage Mitsubishi’s proprietary 6-Color Processor for vivid color reproductions.
According to David Naranjo, Director of Product Development, “Mitsubishi’s 1080p DLP HDTVs crate a truly immersive 3D experience with picture quality that far exceeds that of previous 3D displays. 3D content is already available today via PC media systems and our 3D-ready televisions will allow customers to take advantage of 3D formatted movie, sports, and video game content when available in the future.”
The new DLP models will be available beginning in April.
735 Series: New cosmetics
WD-60735 - $1,799
WD-65735 - $2,199
WD-73735 - $3,199
736 Series: Adds Field Imager, Wired IR, and 4 HDMI inputs
WD-65736 - $2,499
WD-73736 - $3,599
Diamond 835 Series: Adds 120Hz, and Dark Detailer
WD-65835 - $3,399
WD-73835 - $4,699
New LCD HDTVs
Mitsubishi is also introducing seven Ultra Thin Frame 1080p LCD HDTV models ranging in size from 40-in. to 52-in. putting Mitsubishi on the map as the only brand to offer consumer a complete line of Ultra Thin Frame LCD HDTVs. Mitsubishi reduced frame widths by more than 10-percent on all LCD models under one inch. In addition to thinner frames, other new features include low-profile speakers offering improved sound, Smooth 120Hz Film Motion, and GalleryPlayer technology.
Mitsubishi’s entire line of LCD HDTVs feature Smooth 120Hz Film Motion, which takes 120Hz to the next level with dejudder for film-originated content. In the conversion of film-to-video for display, 24Hz artifacts can be seen in slow panning scenes, and, according to Mitsubishi, Smooth 120Hz Film Motion eliminates this artifact for smooth, crisp, fast and slow action content. The LCD television additions also continue to feature 10-bit panels, 6-Color Processors, x.v.Color, and Deep Color.
Dennis has been involved with Consumer Electronics forever it seems. His 25+-year career includes a 12-year tour of duty at Consumer Reports magazine, as well as stints as a product reviewer, market analyst, technical editor, and consultant for the electronics industry. He lives in Ossining, NY with his two children, one demanding cat and piles of A/V equipment.