Product News
Dell Puts “Iron Man” on PCs
The PC provider is pre-loading the action hit on select laptops and desktops.
Iron Man
Dell is offering “Iron Man” as a pre-loaded feature on select PCs. Photo: © 2008 Paramount Pictures/Marvel Studios.
October 01, 2008 by Rachel Cericola

Maybe you haven’t bought RealDVD yet, but you can still have a movie on your desktop or laptop—at least “Iron Man,” anyway.

Dell has just announced a partnership with Paramount that will allow PC buyers to pre-load their new purchase with movie bundles.  The fee for such a service is $20. For now, that will get you a special digital edition of “Iron Man,” which includes a bonus featurette. It’s cool and all, but how many “special editions” does this movie have?

“Dell continues to create ways to express an individual’s personal style through the devices they choose,” said Tim Bucher, Dell’s VP of consumer content and services. “By teaming up with entertainment industry icons like Paramount Digital Entertainment to deliver pre-loaded entertainment content like Iron Man, we continue to raise the bar in offering unmatched choice, value and design that catches the eye as well as the imagination.”

The feature is available on select Inspiron, Dell Studio, and XPS laptops and desktops. “Iron Man” is available now for download from Dell. The company says that other titles will be available in the future.

It’s nice to be able to blow yet another $20 on a PC purchase, but is this an extra that you’d want or care about? Give it to me for $1 to $5, and we’ll talk.

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Rachel Cericola - Contributing Writer
Over the past 15 years, Rachel Cericola has covered entertainment, web and technology trends. Check her out at www.rachelcericola.com.

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