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Warner Launches Red2Blu, HD DVD to Blu-ray Swap Program
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April 22, 2009 | by .(JavaScript must be enabled to view this email address)
Warners Bros., which effectively ended the format war when it announced sole support for Blu-ray, is letting customers swap their HD DVD titles for the Blu-ray version in its new Red2Blu program.
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Posted by revko1  on  04/22  at  12:15 PM

Very interesting, it doesn’t sound half bad, I only wish they would have come up with this program when they initially back stabbed lol.Toshiba.
Also I’m sure I have over 25 WB title, I wonder if I use another name so I can get the remaining WB titles to Blu?

Posted by Mark  on  04/22  at  12:30 PM

Wow.  This seems like a pretty good deal for anyone with a bunch of HD DVDs.

As the owner of several hundred Laserdiscs, I wish WB or another studio would have come up with this kind of program when the big switch from LD to DVD occurred.  If they did, I wouldn’t still be stuck with a bunch of LDs.

Posted by better late then never...well somethimes  on  04/22  at  04:37 PM

Great…would have saved me if I didnt sel my damn reds for cheap and re-buy this stuff. Thnaks for taking so long…

Posted by hddvd  on  04/23  at  09:00 AM

Right.  Like I’d swap my HD DVDs for some blu crud just to give you and Sony some money by being forced to buy a blu-ray player.  Perhaps this was one of the deals you agreed to when your accepted up to $500M from Sony to go exclusive blu. What happened, Sony? PS3 tanking and the kiddies aren’t buying the toy anymore? How about you, WB, isn’t yours, Sony’s, Disney’s, ABC’s (Disney) and other BDA cronies wallets not fat enough already?  Must not be, otherwise, why do you care if people are still watching their perfectly good HD-DVDs?  Why don’t all of you bring down the price of Blu-rays to DVD levels? Maybe that would entice folks (including me) to buy blu rather than sticking with DVDs.  Oh, ya, why aren’t plain DVDs included in this “offer”?

Posted by Jason Unger  on  04/23  at  09:07 AM

@hddvd ... you can keep your HD DVD titles. You just need to send in your cover art.

Posted by nathan  on  04/24  at  10:46 AM

This is a great deal.  The best exchange program there has been. 

Now the question is:  Universal, where are you?  How about doing the same thing?

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