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Blu-ray vs. Digital Downloads: Tale of the Tape
Some have said Blu-ray is already obsolete and that digital downloads and rentals will soon overtake the video world as they did music. We say, not so fast.
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June 16, 2009 | by Arlen Schweiger

Content Available
If you’ve perused your local Best Buy or other big-box electronics retailer, you’ve probably noticed that the Blu-ray collection is still dwarfed by regular DVDs. It’s hundreds of thousands of titles versus a few thousand titles, to which Blu-ray adds in the teens each week. With the majority from the last 30 years. If you’re going strictly for high-def Blu-ray – because we know players will support and upscale standard DVDs just as well – it’s nowhere near the amount you can buy or rent from digital services, whether it be Netflix, Vudu, Amazon, iTunes, CinemaNow, Blockbusters, Xbox 360 or other.
Edge: Digital, against Blu-ray discs; Blu-ray, if factoring in DVD playback

Content Extras
Pay for a download or rental, or cue up a Netflix on-demand movie included in your monthly subscription, and you’ve got it for the taking. No commentaries, no deleted scenes, no previews to sit through – just start watching. That could be exactly what you want. Blu-ray usually gives you a generous amount of bonus material, picture-in-picture commentary, downloadable and interactive “BD-Live” material and more. And managed copy is coming to Blu-ray in 2010, which will allow consumers to legally make one copy of each Blu-ray disc they own.
Edge: Blu-ray (if you’re into the extras sort of thing)

Storage
Some people love to show off their physical disc media collections. Others want as little clutter in their homes as possible. One of the reasons DVD exploded was because of their appeal as a collectable – all the more reason for Hollywood to produce “collector’s editions” and complete TV season box sets. It was the closest thing we had to replicating vinyl record collections. Digital music downloads have created almost a backlash against physical disc collections, sweetening the deal with cool cover art scrolling. Digital video downloads/rentals take up no shelf room, that’s for sure, and services like Amazon’s let you keep your collections on their servers so even the hard-drive shelves of your computer can stay empty. So are you a collector or a de-clutterer?
Edge: Digital

Associated Costs
There are plenty of ways to look at this one. Are Blu-ray discs themselves expensive? On the whole, yeah, but there are always deals to be found. You could go the Netflix route and just rent discs, though you’ll owe a couple or few bucks extra each month depending on your plan. And players? We’re waiting for the more palatable $150 threshold, perhaps, but chances are you’ll shell out $200 to $350 for a quality unit, some of which hold the keys to the digital download/rental kingdom too. Don’t forget about HDMI cables (shop the web if you want to save money) and potential A/V receiver upgrades. With digital? You may have that Netflix subscription, or you’ll likely pay a la carte for TV episodes and movies purchases and downloads, with purchases more in line with DVD pricing (appropriately, since video quality is more in line there). Then there are the computer costs, or other set-top box to go with it – Vudu, Roku, TiVo, etc. Do you like to rent or own?
Edge: Digital, based on component+rental/purchase

Convenience Factors
Digital downloads/rentals are definitely for the on-the-go, portable gadget, ear-bud-wearing generation. Blu-rays stay at home, unless you count bringing discs to a friend’s house as portability; many releases now also include “digital copy” at least. Blu-ray players were noted for super-slow bootup and disc-load times at first, but that’s waning. With physical discs, you worry about scratches. With digital purchases, you worry about hard drive failures (with exceptions like Amazon’s aforementioned cloud-stored library). Digital lends itself to more spontaneous, press-of-a-button viewing nights, as long as your bandwidth is fast enough. Be careful though, some digital rentals only last 24 hours. Still …
Edge: Digital

Overall Thoughts
This one’s what you’d call a push. It really is dependent on personal preferences and viewing habits. If Blu-ray becomes mainstream it’ll be because of the player extras – like Netflix, DLNA server access to your PC’s media, YouTube, and who knows, perhaps full web browsing someday – not because folks are flocking to high-def discs. For dedicated home theater/projection system owners, who realize the quality difference between Blu-ray and everything else, it’s a no-brainer.

As for downloads/rentals to your PC or set-top box, they’ll be just fine for a good amount of people. If you want to check out an Oscar-nominated movie, what’s a few bucks to rent it for a night right from the computer or set-top box? Movies aren’t like music for most – the repeatable viewing isn’t nearly as high a percentage as repeatable listening. You probably bought your favorites for repeat viewing when they came out on DVD. Are you buying them again on Blu-ray? As Gizmodo points out, Billy Madison isn’t any funnier in high-def.

If I’m tossing a coin, my personal choice is for it to land on Blu-ray. Mainly for better concert video experiences, better looks on projection systems, and improving and increasingly fuller-featured players. And a Netflix account doesn’t hurt. Or just get the best-of-all-worlds PlayStation 3 console—in blog-speak, FTW!



Arlen Schweiger - Managing editor of Electronic House Magazine
Arlen contributes product news items to electronichouse.com along with his role on the print publication. Got a tip? Send it along!



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Comments (27) Most recent displayed first.
Posted by rocky  on  07/22/09  at  01:02 AM

Blu-ray is on a limited lifespan, its core users are
home videophiles with huge screens,  the majority
of people have 50 inch and below flat panels,
and at these sizes 1080p and 720p are
impossible to tell apart at beyond 6ft,  and dvd
upscaling is ( depending on the original
mastering quality)  is near enough
to blu-ray quality for most people,  digital
downloads are about to explode due to some coming developements that are close to release

Posted by Dimitri  on  06/20/09  at  06:59 PM

Despite the regrettable demise of HD DVD, Blu Ray has not caught on and is still very much less than 10% of disc sales. The economic down turn does not help but for most mass markets, it does not justify the high cost of replacing kit and discs. And it’s not just downloads and digital delivery that will compete with BR but also new digital media and SSD technology along with media the players/recorders that will help people store, organize and back up al their digital content and creations. I have yet to see a HD screen that can justify the significant extra outlay compared to seeing upscaled DVDs through my Onkyo system on my Sagem 50” DLP RPTV - even though it’s native res is only 720p! Hm, except maybe the new JVC projectors!

Posted by Mitri  on  06/19/09  at  09:42 AM

it’ll be blu ray for me until they can start giving me 1080p DL’s in a form of WM. because all the converters that i find that can convert from the .mkv format to WManything drops the hd and the sound. i use my 360 media center to de-clutter my home by having other av equipment tucked away.

or if anyone knows anywhere that offers dl’s of WM formats would be appreciated.

Posted by soundzilla  on  06/17/09  at  09:53 PM

To quote David Pogue on HDX:

“It averages around 9 megabits a second, but spikes to 20 during action scenes. Compare that with Vudu standard definition: (2.2 megabits a second), Vudu and Apple TV high definition (4), regular DVD (8) or Blu-ray DVD (40). In other words, HDX quality is somewhere between DVD and Blu-ray.”

Given Pogue’s explanation, and the fact that I’m not allowed to own the films, and that HDX doesn’t have Lossless audio, and it takes up to 4 hours to download, I’m not going to hand my Blu-ray player and discs over to my brother-in-law and start racking up the rental fees any time soon. No thanks.

I don’t understand the aversion to physical media. I like having both and I love owning my own collection. I’m not a fan of renting; it makes me feel cheap and used, like I just threw money away.

Posted by Jason  on  06/17/09  at  03:44 PM

physical media will never disappear.

even with the advent of CDs and now music downloads LPs remain.  As a matter of fact LP sales have been up recently.

Blu-ray may be the last of the physical video media but I see it having a long future despite HD downloads.  HD downloads will be slower to take off than many people think because even at the higher speeds there is a less likely chance that many users have those connections.  I for one have a lower quality DSL connection at home because I can’t justify the cost.  Bluray players will soon be in the $100 range and the disc arent expensive if you shop around.  I have 65 bluray and for very few did I spend over $13 bucks for.  A fast internet connection alone can cost you close to $100/month and then add in DL cost and it’s definitely not cheaper than a stand alone bluray player and buying a few disc a month.


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