Have you gotten into the spirit of e-reading yet?

Amazon, of course, put the tech style of reading into the public with its Kindle, and other companies have been joining the fray, like Sony and its own e-reader.

Thankfully competition typically breeds lower prices all around, and so for the second time since it was initially offered for $359, Amazon is dropping the price of its Kindle. The new price is $259 for the Kindle with U.S. wireless (down from the latest $299 price).

Still not quite the $199 starting price on Sony’s Reader Pocket Edition, but not too bad considering Amazon has more than 350,000 titles to choose from in its digital bookstore.

Also, for the international crowd (including Americans traveling or living abroad) who want to wirelessly download English-language content, Amazon announced an international Kindle that will begin shipping Oct. 19 for $279.

Arlen Schweiger - Editor of Electronic House Magazine

Arlen writes about home technology installations and product news and reviews for electronichouse.com and Electronic House magazine.